CLICK HERE TO ENTER THE 2013 MOBI AWARDS

The 2012 Mobi Award Winners & Finalists:

Best Mobile Branding Campaign

LocalResponse/Mobext/McDonald’s
WINNER: Ralph Lauren/The New York Times/Medialets
Rockfish Interactive/Sam’s Club iPad App

Best Mobile/Social Integrated Campaign
WINNER: OMD/Hershey’s
Foot Locker/PHD/BBDO/Foot Locker Kickstagram
Dunkin’ Donuts/Hill Holliday/Celtra/Dunkin’ Donuts Coffee Customizer

Best Location-Based Campaign
Benadryl/Ansible
GlaxoSmithKline/PHD/GSK Tums Freshers
WINNER: OMD/BBDO/FedEx

Best Mobile Direct Response Campaign
American Express/Digitas/Shop Small iAd
WINNER: Glamour Magazine/SpyderLynk
Pandora Internet Radio

Best Integrated Mobile/Cross Media Campaign
WINNER: One50One/Global Results Communications/Hennessy Kaws
SMG/Tide Pods
Cadillac/Fallon/Cadillac XTS

iPad / Tablet Advertising Campaign
InMobi/ Mindshare/Dove Clear Tone Deodorant
The Studio at Conde Nast/Tissot
WINNER: Ralph Lauren/The New York Times/Medialets

Best Mobile Creative
American Express/Digitas/Shop Small iAd
WINNER: Ansible/Intel/OMD/DDB
R/GA/Nike+ FuelBand

Best Mobile App for Editorial Content
The CW Network/CBS Interactive/The CW App
WINNER: MLB Advanced Media/MLB.com At Bat
AOL, The Huffington Post/Huffington iPad App

Best Mobile App For Branded Content
WINNER: R/GA/Nike+ Fuelband
Mattel/Smashing Ideas/Barbie
R/GA/Nike Sparq

Best Mobile App for E-commerce/Retail
WINNER: R/GA/Google Wallet
Marks & Spencer/Usablenet
CP+B/unit9 – Domino’s Pizza Hero

Best Mobile Website
WINNER: Kia Motors America/Ansible/Kia Mobile & Tablet Site
Allrecipes.com/m.allrecipes.com
Accuweather.com/AccuWeather Mobile Website

Best Mobile Platform Innovation
WINNER: R/GA/Nike+ FuelBand
Nexage/Nexage Exchange
adtivity by appssavvy
EachScape/EachScape Enterprise

Best Mobile Ad Network
WINNER: Tapjoy
AdTheorent
LeadBolt

Mobi Agency of the Year
WINNER: Mobext
PHD
Branding Brand
R/GA